Retail Projects - the customer experience

Who can resist a great fashion show?  If you’re looking for an innovative way to drive sales and improve your customer experience, you might be interested in my Style Showcase service or my InStore Styling Soirees.  These have been shown to:

  • Improve customer engagement
  • Enhance seasonal promotions
  • Drive social media sharing
  • And exceed targets

My track record includes sell out events of dynamic dance-themed explosions which co-ordinated nearly 600 items for a multi retailer environment of High Street names.  This not only made for a brilliant fashion show which revealed how clothes really move but it also drove sales at participating retailers over the next few days.

I would not hesitate in working with Melanie in the future.”

Centre Director, Parkway Shopping, West Berkshire


My InStore Styling Soirees allow you to invite customers to your store so that I can solve their clothing challenges.  At just one event problems included shopping for business trips, a family celebration in Venice, a post-surgery clothing revamp and an opera singer looking for new evening wear.  At that Soiree the store team exceeded their monthly sales target and were delighted with the evening.

We’re so excited about our new collection and what better way to welcome it all in with you there to put everyone at ease, offering the expert style advice they so obviously trust - your rapport with each individual was just marvellous.”   Store Manager, Jigsaw

For enquiries and further information: